Skip to content Skip to footer

Women, Technology and Entrepreneurship

Rs. 1225

Additional information

ISBN 9788184050424
Year of Publication 2008
Binding HardBound
Pages
Edition
Language English

The book explores the dynamics of entrepreneurship initiated by women and also assesses the role of technology in sustaining the same. Through global case studies this book analyzes the growth of successful entrepreneur initiatives by women. These cases are sourced from various countries such as India, Singapore, UK, Middle East, US, Slovenia, Chile. The cases give insight into the socio-economic contexts and how in the given industry scenarios these initiatives were successful. It cases take us through the trials, tribulations and success of women entrepreneurs in diverse sectors which have leveraged technology to achieve their goals . The cases have strong conceptual underpinning of management theory enmeshed into them. The cases also include the environmental and governmental support network, exploration of idea behind creation of a business, supporting institutions and firms, key obstacles encountered and how these were resolved, current state of business and future growth scenario. The resource both for entrepreneurs, managers and academics.

About the Contributors
1. Women, Technology and Entrepreneurship: An Introduction ---Vinnie Jauhari & Charla Griffy Brown
2. The Biotech Industry: The The Case of Kiran Mazumdar Shaw----Vinnie Jauhari & Kirti Dutta
3. Caw Study on Shahnaz Hussain -----Kirti Dutta
4. Women Entrepreneurship in India--A Case of Lijjat Papad----Kakoli Sen & Gunjan M. Snajeev
5. Social Entrepreneurship: A Case Study of Divya Thangadurai-----Himani Kaul & Shivangi Gupta
6. SEWA: Creating Women Entrepreneurs-- Smitu Malhotra & Madhukar Shukla
7. Women entrepreneurship in Asia: A Singaporean Case Study---- Ghee Soon LIM
8. Pioneering Private Education: An Entrepreneurship Challenge in an Economy in Transition------Carla C. J.M. Millr & Mirjana mladie
9. Tejari.com : The Middle East Online marketplace Under the Leadership of Sheika Lubna A1 Qasimi ----Linzi J. Kemp
10. Sustainable Entrepreneurship-The Case of the Body Shop------Vinnie Jauhari
11. Bardara Corcoran's Successful Career in Real Estate: A Story of Resourcefulness, Marketing Prowess and Creativity------ Janet Rovenpor
12. Vickie Buyniski Gluckman and United Medical Resources. Inc. ---Rebecca J. White & Fred M. Beasley
13. Costa Rica: The Two Vecosa Cases------ Steven F. Freeman
14. MOKKA: 20 Years of Tradition ----- Fredy Valenzuela & Victor Nocetti
15. Conclusion: Women, Technology and Entrepreneurship -----Charla Griffy Brown & Vinnie Jauhari

Dr. Vinnie Jauhari is the Region Lead for India for HP Labs Open Innovation Office. She is also Adjunct Professor at Institute for International management and Technology. She completed M.Sc (Hons.) in Electronics from Panjab University, Chandigarh and MBA (Gold Medalist) (Marketing) from FMS Udaipur. she received her Ph. D. on Corporate Entrepreneurship from Indian Institute of Technology, Delhi and her Post-Doc from the United Nations University, Tokyo in the area of Technology and Society.
She was earlier the Head of the School of Management and Entrepreneurship at IIMT. She is also the founding editor of the Journal of Services Research, which features in the EBSCO database. She has over 100 publications in National and International Journals and also authored books such as Business Strategy, Services Management, Readings in Services Management, Global Case Studies in Hospitality Industry. Her area of expertise are Corporate Entrepreneurship, Strategic management, and Technology issues. She is widely traveled and has been a speaker at numerous International Conferences. She is on the Editorial Board of International Journal of Contemporary Hospitality Management.
Charla Griffy-Brown, Ph.D., is currently an associate Professor of Information Systems and holds the Denny Endowed Chair at Pepperdine University's Graziadio School of Business and Management . In 2004, she received a research award from the International Association for the management of Technology, which recognized her as one of the most active and prolific researchersin the Technology management and innovation field. A former researcher at the Foundation for Advanced Studies on International Development, Tokyo, Dr. Griffy-Brown has also served as an associated professor at the Tokyo Institute of Technology. Dr. Griffy-Brown graduated from Harvard University, is a former Fulbright Scholar, and holds a Ph.D. in Technology management from Griffith University in Queensland, Australia. She has worked for NASA at the Kennedy Space Center and served as a consultant for the United Nation's Global Environmental Facility and the European Commission. Dr. Griffy-Brown has conducted research at companies such as Honda, Hilton Hotels and Pratt-Whitney Rocketdyne/Boeing and Touchstone. She has also worked extensively with small and medium-sized businesses in Asia ad the United States. She has a passion for assisting women entrepreneurs create successful businesses. Dr. Griffy-Brown's research has been funded by an SAP University Alliance Grant and the Rothschild Research Endowment. She has also had research support from the pepperdine voyager/LillyFoundation as well as the Graziadio School of Business Funds for Excellence. She is currently part of a global research team analyzing the fragility of critical infrastructure in the area of information systems security with the International Institute of Applied Systems Analysis, Vienna, Austria.